Sergej Hein



http://vimeo.com/sergejhein

In Hein's words: "An animation I made for Uni. Everything is made in After Effects without Plugins. The idea is based on a kind of parody of the former Socialist building style. They used to build whole cities where each house was designed identically to create cheap housing for workers. These ‘blocks’ were so similar that in Soviet times, you could easily wake up at a friends place in another city and still feel like you are in your flat. Even the furniture was the same.

Two years ago, I was living in a block in Berlin on the opposite side of the street from where the animation is set. Living there remind me of my early childhood in Riga ( Latvia ) where the blocks were almost the same. I think Alexei Paschitnow, the inventor of Tetris, had kind of the same idea as me in Spring 1984. I bet he was looking out of the window of his Block in Moscow and thought, how do soviet architects actually plan these buildings?"

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