Hans Neuburg

Schweizerischer Werkbund (SKW) Ausstellung
Kunstgewerbemuseum Zürich, 1950

Felix Wiedler writes:

"The swiss werkbund (swb), founded in 1913, is an association of designers and architects whose goal is to achieve "good and functionally" designed products. This is the catalogue of an exhibition which showed the work of the zürich group. The catalogue cover is a design by hans neuburg (1904-1983), one of the pioneers of the swiss "constructive" graphic design style. Neuburg also contributed a text "grafik nach swb-norm": he propagates an ascetic design style without ornaments – in the vein of industrial design, modern architecture and "concrete" art."

Find other book design stories at http://wiedler.ch/felix/books
All images via Wiedler. I worked on the cover to see how this book could have looked when new.

The palette I did based on Neuburg's work

Popel Coumou

untitled, 2005, 87x130 cm
untitled, 2007, 87x130 cm
Gerrit Rietveld Academy Amsterdam / photography.
Minimalist aesthetic.

Max Bill

1. Johannes Itten: die farbe. Zurich, 1944. Original image taken by Felix Wiedler at wiedler.ch which I retouched to visualize how it could have looked originally.
2-3. Via skelemitz.

Max Bill (1908-1994) Switzerland
Swiss-born German artist, Max Bill, was a product of the Bauhaus generation, pupil of Walter Gropius and kindred spirit of Le Corbusier and Mies VanderRohewas. He was a virtuoso designer and creative artist, as his diverse activities as a painter, architect, sculptor, teacher, and designer amply demonstrate.

Find more at about this cover at: cianomagentagiallonero.

Anthony Burrill

1-2. Geometry in Nature.


Anthony Burrill studied graphic design at Leeds Polytechnic he completed an MA in Graphic Design at the Royal College of Art, London. He was born in Littleborough, Lancashire and now lives and works on the Isle of Oxney, Kent.